Influence over others can often be challenging if you lack the necessary knowledge and skills. Fortunately, the fields of psychology and behavioral science have identified fundamental principles that explain why people agree to requests. This course will introduce you to these principles and teach you how to apply them effectively in everyday situations, equipping you to significantly boost your ability to influence others.
Unlocking the Power of the Science of Influence
This course is firmly grounded in well-established principles of influence, drawing from decades of rigorous research in behavioral science. It doesn’t rely on unverified methods like NLP or folk wisdom; instead, it focuses on scientifically tested techniques that have been examined and validated.
Here’s a glimpse of what you’ll explore:
How offering a seemingly unwanted gift can actually make people more willing to assist you.
Why it can be advantageous to request something you anticipate a “no” for.
The surprising impact your birthday can have on influencing others.
The incredible effectiveness of adding a single sentence to your request, potentially doubling the chances of a positive response.
…and much more!
Course Overview
Social influence is a substantial component of social psychology, with applications spanning business, fundraising, advocacy, and daily interactions. This course will empower you with the skills necessary to enhance your ability to influence others. You’ll not only acquire a range of tried-and-tested influence strategies but also understand the underlying psychological mechanisms, enabling you to develop your unique, yet-to-be-discovered techniques, and apply them to various goals.
These tools and techniques are universally applicable, regardless of your specific objectives. Once you grasp the core principles of psychological influence, you’ll be prepared to persuade people to support your marketing efforts, contribute to environmental causes, or even assist with household chores.
Don’t miss the opportunity to delve into the secrets of psychological influence based on high-impact behavioral science. Enroll now and set yourself on the path to becoming a more persuasive and influential individual—you won’t regret it.
Course content:
- Welcome to the Course! 3 lectures 11min
- Strategy #1: Use Relational Scripts 4 lectures 24min
- Strategy #2: Provide a Reason 2 lectures 9min
- Strategy #3: Establish Social Norms 2 lectures 14min
- Strategy #4: Create a Craving for Consistency 3 lectures 20min
- Strategy #5: Be Likable 3 lectures 25min
- Strategy #6: Highlight Scarcity 3 lectures 16min
- Strategy #7: Overcome Resistance 2 lectures 10min
- Conclusion & Farewell 4 lectures 2min
