Embark on a comprehensive learning journey in the realm of X (Twitter) advertising with this all-encompassing course:
Here’s what you’ll gain from this X (Twitter) Advertising course:
- Learn to install the X (Twitter) tracking pixel and utilize it for retargeting purposes.
- Master all of X(Twitter)’s objective-driven ad campaigns, ensuring you can leverage them effectively.
- Discover how to target X (Twitter) users based on various characteristics and behaviors, tailoring your advertising approach.
- Build and deploy X(Twitter)’s custom creative formats, such as X (Twitter) Cards, to engage your audience effectively.
- Gain the skills to analyze the success of your advertising campaigns using real data.
- Earn your Eazl X (Twitter) Ads 2020 Certificate, validating your expertise in this domain.
This course is ideal for digital marketers, entrepreneurs, community managers, and public relations professionals. In a world where consumers are increasingly resistant to traditional advertising, X (Twitter) provides a unique platform for discovering brands and products. Users flock to X (Twitter) to explore new ideas, connect with peers and influencers, and stay updated on current events, making it an excellent place for advertising.
Whether you’re a digital marketer seeking access to the world’s most educated social network, an entrepreneur looking to introduce your offerings to a wider audience, a community manager aiming to engage your existing following, or a public relations professional striving to influence important conversations, this course is tailored to your needs.
The course is designed to help you launch X (Twitter) Ads swiftly. It’s an interactive, hands-on, and engaging learning experience that covers a range of activities to reinforce your understanding:
- Gain insights into the X (Twitter) user base and their behavioral patterns.
- Engage in an interactive simulation game based on a real X (Twitter) Ads case study.
- Work with your instructor to deploy campaigns, building your expertise on the platform.
- Experiment with various advertising strategies and analyze their outcomes.
- Learn how to integrate digital marketing tools like Google Tag Manager and Google Analytics into your X (Twitter) advertising efforts.
Throughout the course, you’ll participate in a multitude of activities that allow you to put your knowledge into practice. You’ll collaborate with your instructor in Eazl’s Side-by-Side exercises, creating custom creative assets for X (Twitter) advertising, implementing the X (Twitter) Ads Pixel, targeting specific user groups, and deploying X(Twitter)’s objective-driven ad campaign formats.
Course content:
- Learn about the X (Twitter) Network and Build Your X (Twitter) Ads Infrastructure 9 lectures 55min
- Hands On Training: Let’s Launch X (Twitter) Advertisements Together 9 lectures 57min
- Let’s Build Your Retargeting and Campaign Analytics Skills 5 lectures 28min
- Find Out the Results of Our Campaigns and Request Your Certificate 2 lectures 5min